Our CEO, Rami Cassis, wrote an article for 9am Business about why forecasting accuracy is the clearest test of leadership in the lower middle market.
Strong leadership, especially in the lower middle market, is more critical than ever. Smaller businesses have far fewer buffers when a leader misjudges the year ahead.
He believes forecasting accuracy is a direct proxy for how well a CEO understands their own business. A leader who forecasts reliably has genuine visibility into their pipeline, their costs and their market.
Rami argues a leader who misses their numbers has not demonstrated the foresight needed to navigate difficult periods. Missing in favourable conditions raises obvious questions about performance in unfavourable ones.
For investors assessing management teams, forecast reliability is the first metric to interrogate. It is more revealing than a strategy deck or a track record on paper.
Read the full article at 9am Business here.
Featured image courtesy of Adam Śmigielski via Unsplash.
